product-management

PRD Writing

Write clear, comprehensive Product Requirements Documents with problem statements, success metrics, scope boundaries, and actionable requirements.

prdrequirementsdocumentationproduct

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prd-writing/
    • good-prd.md1.0 KB
    • template.md750 B
  • SKILL.md5.5 KB
SKILL.md
Markdown
1 
2# PRD Writing
3 
4## Before you start
5 
6Gather the following information. If any is missing, ask the user before proceeding:
7 
81. **Problem statement** — What user pain or business need are we addressing?
92. **Target users** — Which user segments are affected? How many?
103. **Constraints** — Timeline, budget, team size, technical limitations
114. **Prior art** — Has this been attempted before? What happened?
125. **Stakeholders** — Who needs to approve this? Who has opinions?
13 
14If the user only gives you a feature idea ("we need dark mode"), push back and ask for the problem ("what user need does dark mode serve?").
15 
16## PRD template
17 
18Use the following template. Every section is required unless explicitly marked optional.
19 
20---
21 
22### Title
23 
24`[Feature Name] — Product Requirements Document`
25 
26### 1. Problem Statement (2-3 sentences)
27 
28State the problem from the user's perspective. Include:
29- Who is affected (specific user segment, not "users")
30- What they're struggling with (observable behavior, not assumed feelings)
31- How severe and frequent the problem is (data if available)
32 
33**Good**: "Enterprise customers with 50+ team members report spending 20+ minutes per week manually reassigning tickets when team members go on PTO, leading to SLA breaches in 12% of cases."
34 
35**Bad**: "Users want better ticket management."
36 
37### 2. Goals & Success Metrics
38 
39Define 2-4 measurable outcomes. Each must have:
40- A metric name
41- A current baseline (if known)
42- A target value
43- A measurement method
44 
45| Metric | Baseline | Target | How to measure |
46|--------|----------|--------|----------------|
47| Time to reassign tickets | 20 min/week | < 2 min/week | Avg from activity logs |
48| SLA breach rate | 12% | < 3% | Monthly SLA report |
49 
50### 3. User Stories
51 
52Write 3-8 user stories in standard format:
53 
54> As a [user type], I want [action] so that [outcome].
55 
56Order by priority. Mark each as P0 (must have), P1 (should have), or P2 (nice to have).
57 
58### 4. Scope
59 
60**In scope** — List specific capabilities included in this work.
61 
62**Out of scope** — Explicitly list things that might be assumed but are NOT included. This section prevents scope creep and is as important as the in-scope list.
63 
64**Future considerations** — Things deliberately deferred to a later phase.
65 
66### 5. Functional Requirements
67 
68Number each requirement. Use RFC 2119 language:
69- **MUST** — Non-negotiable for launch
70- **SHOULD** — Expected but can be deferred with justification
71- **MAY** — Optional enhancement
72 
73```
74FR-1: The system MUST automatically reassign open tickets when a team member's
75 OOO status is detected via calendar integration.
76FR-2: The system SHOULD notify the original assignee when their tickets are
77 reassigned.
78FR-3: The system MAY suggest the best reassignment target based on workload.
79```
80 
81### 6. Non-Functional Requirements
82 
83Address at minimum:
84- **Performance** — Response time, throughput expectations
85- **Scale** — Expected volume (users, data, requests)
86- **Security** — Auth requirements, data sensitivity, compliance
87- **Accessibility** — WCAG level, supported devices
88 
89### 7. Design Considerations (optional)
90 
91UX constraints, existing patterns to follow, key user flows. Reference wireframes or prototypes if they exist. Do NOT design the UI — describe the user outcomes.
92 
93### 8. Open Questions
94 
95List unresolved questions that could change scope or approach. For each:
96- State the question
97- Note who can answer it
98- Flag the decision's impact (blocks implementation? changes scope?)
99 
100### 9. Timeline (optional)
101 
102If the user has provided timeline constraints, include rough milestones. Otherwise, note that engineering will estimate after reviewing the spec.
103 
104---
105 
106## Quality checklist
107 
108Before delivering a PRD, verify:
109 
110- [ ] Problem statement is based on user behavior, not assumed needs
111- [ ] Every success metric has a baseline and target
112- [ ] Out-of-scope section explicitly addresses likely scope creep areas
113- [ ] Requirements use MUST/SHOULD/MAY consistently
114- [ ] No UI design decisions are made (that's design's job)
115- [ ] Open questions have owners and impact assessments
116- [ ] The document can stand alone — someone not in the room could understand it
117 
118## Common mistakes to avoid
119 
120- **Writing solutions, not problems**. The problem statement should not contain the word "should" or describe a feature. It describes a pain.
121- **Vague success metrics**. "Improve user satisfaction" is not a metric. "Increase NPS from 32 to 45 within 3 months" is.
122- **Empty out-of-scope sections**. If nothing is out of scope, you haven't thought hard enough. Every feature has adjacent features that could creep in.
123- **Requirements that are actually design**. "Add a dropdown menu with..." is design. "The user MUST be able to select from predefined options" is a requirement.
124 

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